Aviva sponsors Premiership Rugby for an eighth season
After seven successful seasons, Aviva is delighted to continue as the title sponsor of Premiership Rugby for another year.
All set for another thrilling season
With the new season now off and running, Aviva will sponsor England’s elite domestic rugby competition until June 2018.
This season promises to be another one of exhilarating matches. With 135 games on the cards, millions will be watching Aviva Premiership Rugby at stadiums across the country and on BT Sport.
Using rugby to help kids learn maths
Part of Aviva’s sponsorship includes its Tackling Numbers programme – an innovative and engaging programme for seven to nine-year olds.
Delivered by all 12 of the Premiership Rugby clubs, Tackling Numbers uses rugby to make maths, exciting and rewarding for kids.
The programme has been a resounding success over the last three seasons. So far, 1,357 teachers have downloaded the Aviva Tackling Numbers lesson plans, with the programme reaching an impressive 26,610 children.
Working together over the 2017/2018 season
An Aviva spokesperson said: “After a thrilling end to last season and a great summer of rugby, we’re incredibly excited to extend our partnership with Premiership Rugby until the end of the 2017/2018 season.
“The extension gives us the opportunity to continue working with Premiership Rugby and the 12 clubs on our community initiatives, notably the Aviva Tackling Numbers programme and the Aviva Community Fund. Both of these make such a valuable difference to communities and families across the country.
“With record numbers of both attendances and live TV audiences, the league is going from strength to strength. We’re very much looking forward to supporting the upcoming season.”