Land Rover is the Official Vehicle Partner of Premiership Rugby; a partnership that stretches back to 2004.
Land Rover’s relationship with Premiership Rugby includes essential support through the provision of vehicles for the 12 Premiership Rugby community departments, which encompasses the Land Rover Premiership Rugby Cup and Premiership Rugby Academy.
Land Rover has a strong heritage in supporting rugby at all levels, from grassroots all the way to the elite and is committed to championing the ‘We Deal In Real’ message which runs through all of Land Rover’s rugby properties.
Land Rover’s support of rugby has extended to two Rugby World Cup tournaments in 2011 and 2015 as Official Sponsor and a Worldwide Partner respectively as well as six British & Irish Lions Tours, including the upcoming Tour to New Zealand in 2017.
In the UK, Land Rover’s investment in rugby includes Main Club Partner of English Premiership Rugby side Wasps, Principal Partner of Welsh rugby club Cardiff Blues and Title Sponsor of the UK grassroots rugby programme, the Land Rover Premiership Rugby Cup, which has been engaging the next generation of rugby players for nearly a decade.
As part of its investment in all aspects of the game, Land Rover is also proud to support the HITZ programme, which continues to change young people’s lives, using the power of rugby to inspire youngsters to overcome educational, employment and social struggles.
Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true ‘breadth of capability’ across the model range. Defender, Discovery, Discovery Sport, Range Rover Sport, Range Rover and Range Rover Evoque each define the world’s 4×4 sectors, with 80% of this model range exported to over 170 countries
For more information, visit www.landrover.co.uk
Keep up to date with Land Rover’s rugby activity on Twitter with @LandRoverRugby